Online Business Blog at CSU, Chico

Understanding Business Process and Operations Management

Published on Nov 17, 2020

Two people at a work table planning out a business process

Christine Witt knows what it’s like to be a full-time graduate student with a career and growing family. She earned both her master’s degree and PhD while writing papers with one hand and holding an infant in the other.

“I tell my students that the first day at class,” said Witt, an assistant pr...

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Creating More Equity in Education

Published on Sep 24, 2020

Father works on school work with children in living room

As an educator who’s taught both graduate and undergraduate marketing classes, Assistant Professor Katie Mercurio understands how online degree programs can be the great equalizer for classroom discussions.

Katie Mercurio

“In my ‘offline’ classes, it'll be the same seven people talking,” said Mercurio, an as...

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Bringing Strategic Marketing to an Online MBA

Published on Sep 14, 2020

Marketing strategy diagram

Katie Mercurio teaches the first class online students take in Chico State’s Online MBA program, Seminar in Strategic Marketing, and she hopes it’ll be a welcome surprise.

“From the time you're born, you’ve been exposed to marketing, so it's something that every single person can wrap their head...

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Application Corner: 7 MBA Resume Tips

Published on Jun 08, 2020

Women Works on Resume in Cafe

An MBA resume is a lot like the document you've prepared for every job you’ve sought in your career, but that doesn't mean it's all right to submit a boilerplate document as part of your business school application. Each resume you submit should be crafted and pitched toward a specific opportunity...

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Application Corner: MBA Personal Statement Guide

Published on Jun 08, 2020

Young Guy Working on Laptop in Home Office

The MBA personal statement is a rite of passage for most business school applicants. MBA application essays come in many shapes and sizes, but all of them serve the purpose of demonstrating your qualification for admission, your drive to succeed, and your reasons for choosing a particular MBA prog...

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